Commercial Marketing Coordinator - Snoomart
🚀 Welcome to Your Next Adventure!
The Commercial Marketing Coordinator is responsible for coordinating the planning, execution, and optimization of Snoomart's commercial campaigns and promotional calendar. This role serves as the central link between Commercial, Marketing, Operations, Product, Content, CRM, and Finance to ensure campaigns are executed accurately, on time, and deliver strong commercial results.
The role supports category growth by coordinating promotions, digital merchandising, retail media initiatives, supplier campaigns, and campaign reporting, while continuously identifying opportunities to improve customer engagement, sales performance, and operational execution.
🛠What You’ll Get Your Hands On:
Commercial Campaign Planning & Execution
- Coordinate execution of the Snoomart Commercial Campaign Calendar, ensuring alignment across Commercial, Marketing, Operations, Product, Content, CRM, and Finance teams.
- Support Category Managers and Category Executives in planning and executing supplier-funded and internally driven promotional campaigns.
- Coordinate campaign setup, promotional mechanics, supplier participation, campaign timelines, and launch readiness.
- Ensure all campaign deliverables are completed within agreed timelines and escalate risks proactively.
- Maintain campaign documentation, promotional calendars, execution trackers, and project plans.
Campaign Readiness & Quality Assurance
- Validate campaign pricing, discounts, promotional mechanics, product assortment, and campaign content before launch.
- Coordinate with Inventory and Operations to ensure adequate stock availability for promotional products.
- Ensure campaign products are correctly categorized, searchable, and merchandised within the Snoomart platform.
- Verify promotional accuracy across all customer touchpoints, including app banners, landing pages, collections, and campaign listings.
- Coordinate campaign testing with relevant stakeholders before campaigns go live.
Cross-Functional Coordination
- Act as the central coordination point between Commercial, Marketing, Operations, Product, CRM, Content, Finance, and Customer Experience teams.
- Coordinate campaign assets, banners, creative content, push notifications, email campaigns, and in-app communications with Marketing.
- Ensure all stakeholders are aligned on campaign objectives, timelines, deliverables, and execution requirements.
- Coordinate campaign issue resolution during live campaigns to ensure minimal customer impact.
Digital Merchandising
- Coordinate homepage placements, promotional landing pages, collections, featured products, and campaign merchandising.
- Ensure promotional products receive optimal visibility throughout the customer journey.
- Work closely with Category Managers to curate campaign assortments that maximize customer engagement and sales.
- Support optimization of search visibility and merchandising placement for promotional products.
Commercial Performance & Analytics
- Monitor campaign performance throughout campaign periods and identify underperforming campaigns requiring corrective action.
- Prepare regular campaign performance reports covering key commercial KPIs.
- Conduct post-campaign reviews and provide recommendations to improve future campaign effectiveness.
- Analyse sales performance, promotional uplift, customer behaviour, and campaign effectiveness.
- Identify commercial trends and opportunities to improve campaign performance and customer engagement.
Retail Media & AdTech
- Coordinate execution of Retail Media and AdTech campaigns with Snoomart partners.
- Ensure sponsored campaigns are delivered according to agreed timelines and objectives.
- Track campaign delivery and performance against partner commitments.
- Support supplier reporting for retail media activities.
Market & Customer Insights
- Conduct competitor benchmarking across pricing, promotions, campaign mechanics, and assortment.
- Monitor market trends and identify promotional opportunities.
- Analyse customer purchasing behaviour and seasonal trends to support commercial planning.
- Share market insights and recommendations with the Commercial team.
Process Improvement
- Identify opportunities to improve campaign planning processes, execution efficiency, and reporting.
- Support development and automation of commercial trackers and campaign reporting.
- Recommend improvements to campaign workflows and cross-functional collaboration.
- Continuously seek opportunities to enhance campaign execution and customer experience.
General Commercial Support
- Support the Commercial team with reporting, supplier coordination, administrative activities, and strategic initiatives.
- Assist Category Managers with campaign planning and execution across multiple categories.
- Perform additional commercial coordination activities as required.
🧙‍♂️ The Magic You Bring
- Bachelor's degree in Business Administration, Marketing, Retail Management, Commerce, Economics, or a related field.
- 1-3 years of experience in Commercial Coordination, Trade Marketing, Campaign Management, Category Management Support, Marketing Coordination, Retail, E-commerce, or Q-Commerce.
- Experience within grocery retail, FMCG, e-commerce, marketplace, or Q-commerce environments is highly preferred.
- Experience supporting promotional campaigns and cross-functional project coordination.
- Experience working with CRM campaigns (push notifications, in-app messaging, email marketing) is advantageous.
Technical Skills
- Advanced proficiency in Microsoft Excel and Google Sheets.
- Experience with Power BI, Looker Studio, Tableau, or other reporting tools is an advantage.
- Strong analytical skills with the ability to interpret commercial data.
- Familiarity with online merchandising principles and digital customer journeys.
- Experience working with project management tools is advantageous.
Inside Snoonu’s Universe
Snoonu is Qatar’s homegrown Super App, rei